Here, I outline how I'm going to answer the question
First, I'm going to make sure I understand
product name
correctly and also define what specific business metric we're trying to improve. Second, I will focus on defining the target user that we want to improveproduct name
for. Third, I'll brainstorm what user problems we could solve for them. Fourth, I will generate solutions for these problems + prioritize them, and if we have time I'll discuss how I would go about testing the new feature. Does that make sense?
Now I'll get started with the first step, which is making sure that I understand the product and business objective.
This article describes product understanding of "what does it do, who uses it and how"
The way I understand
product name
is that it aims topurpose
. Does that align with your understanding ofproduct name
's goal?
In terms of the users of
product name
, I would think ofX
main user types:list users
. Are there any key parties that I'm missing?
So now that I understand the product fully, I want to clarify the business objective and the metric we're trying to improve. I usually think about it in terms of the stages of the typical user life cycle: acquisition, activation, engagement, retention, and monetization. Did you have one of these in mind?
If not:
Okay, in that case I was thinking of trying to improve
stage
becausereasoning
. Does that sound good?